American Express
AGENCY
DigitasROLE
Flash DesignerOUTPUT
US Open Promotional Website: Andy's MojoRESULT
The campaign focused on the manifestation of an Andy Roddick alter-ego; his "Mojo." The site serves up interviews, souvenirs and receipts highlighting Andy's Mojo's escapades.RECOGNITION
Sep, 30th 2005
AGENCY
DigitasROLE
Flash DesignerOUTPUT
New Card Promotional WebsiteRESULT
This new card offered members discounts on flights, hotels, and car rentals. The site presented viewers with multiple choice options to potential vacation getaways.RECOGNITION
2006
AdCritic
AGENCY
DigitasROLE
Art Director
Designer
Flash Developer
OUTPUT
Interactive US Open MapRESULT
Re imaging the US Open's proprietary map art, all icons and markers were only visible in the center mask and all pertinent information was hidden until the user actually interacted with it. This ultimately created a cleaner, more focused user experience.© 2011 SoFierce.com, Curtis McClain